Looking for the best agency in the modeling industry? There are many agencies in the industry but it is hard sometimes how to find the best ones and how to get their attention. The better the agency the bigger the jobs and brand names you can get jobs with. Unfortunately, in this industry, it is all about who you know and the connections you have, however, if you have enough drive and are determined to have a name in the industry you can make anything possible.
Top agencies in the country have signed models who work with some of the best brands in the fashion industry such as Victoria Secret, Calvin Klein, Versace, and many others. So who are the top agencies?
There are many agencies out there but the best is IMG, Wilhelmina, FORD, and MMG. These agencies have signed the top models in the industry as well as celebrities.
Now, how do you grab the attention of these agencies? In my podcast, I talk about the traditional way of grabbing their attention by sending in a portfolio and digitals. The traditional way may work for you, however, it is much more than just that to really grab their attention and possibly sign you. There are other ways of getting your foot in the door into an agency.
What is the key ingredient in order to gain their attention? Social Media. Today, social media has taken over most industries. Fashion brands have been created and formed on social media apps as well as discovering models all over the country can now be done through social media. IMG has a campaign where girls all across the world can use the hashtag #WLYG (We Love Your Genes) to possibly grab the attention of an IMG agent or manager. Even though there are hundreds of girls and aspiring models who use the hashtag, do not be discouraged. Many models have been discovered through this hashtag and if they believe you fit what they are looking for, expect a message soon. A model, Lameka Fox, followed those rules, used the hashtags in her photos and shortly was discovered. Today she is a Victoria Secret model who has graced Victoria Secret’s runway multiple times.
When walking into an agency, a big plus is having a great number of followers on a social media app such as Instagram. When I walked into MMG, I had over 20,000 followers on social media. Today, I have grown another 10,000 followers from signing with MMG. Having a big following shows an agency that you have people interested in your look and your lifestyle, which gives an agency the impression that you have an engaged audience already interested in you. Overall, it makes the agency look better when signing an already recognizable face from social media, which in return gives the agency a great name and exposure as well.
What do you do if you have a small following on social media? It is okay, no need to fret because you can always grow. In order to grow, you have to have posts that are interesting or would interest an agency. Try to post as much as possible because that will gain peoples attention. Post any work you have done with other companies or brands. Post pictures of your everyday life, selfies, anything that will grab the attention of people interested in things of the modeling and fashion industry. If you need help or tips, be sure to check our other model’s social media pages such as Gigi Hadid or Kendall Jenner.
Be sure to check out my video on what to wear to casting as well as my podcast on how to get into the modeling industry (the traditional way)!
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